Click NEXT once you’re finished. Step 3: Fill out the rest of the form Then finish filling out the rest of the form. This means completing these sections: • Your business & audience - This refers to information about your customers, potential audience size, and where you want your ad to appear. • Your ad - Here, you’ll write your ad copy. • Budget & review - This is where you’ll set your ad budget and review your campaign settings. • Set up billing - This is where you’ll provide billing information. The Inbound Marketing Playbook / 12