Hubspot’s email hosting tools let you Eloqua is another B2B automation segment, send and personalise emails solution that lets you manage cross- with a simple drag-and-drop editor. channel B2B marketing campaigns. They offer campaign design, advanced lead scoring, real-time firmographic data, and integrated sales tools. Pardot is a marketing automation tool that makes it easier for you to plan, build, schedule and send emails. You can also analyse results and a/b test your Marketo helps you create email campaigns for future success. campaigns. They have a fantastic visual editor and a fully responsive collection of templates to help make your emails look good on any device. What’s more, they offer a/b testing, predictive content, triggered emails, segmentation and real- time updates. SendGrid is an easy to use cloud-based solution that helps you design, send and measure multiple campaigns. They also provide real-time customisable analytics. Adestra is also a cloud-based email marketing solution that helps you manage your campaigns. You can build emails using any of their templates as MailChimp is a flexible email marketing well as automate, report, test and target tool that’s free to use to some extent. for better performance. They’re known for their ease of use and customisable campaigns. The AThe ANYTNYTHING BUT BHING BUT BAASIC gSIC guide tuide to emo email mail markarkeetingting / / 2929